with the rapid development of the Internet, the number of people using the Internet and more and more, the network has gradually become an indispensable tool for people’s lives and work. From the domestic statistical data, the first three quarters of this year, China’s online shopping sales of nearly $170 billion, an increase of more than 90% of the year is expected to exceed $260 billion. With the rapid development of the Internet, more and more attention has been paid to the development of e-commerce strategy, and more and more traditional small and medium sized enterprises (SMEs) also use and develop the network marketing.
according to the statistical analysis of the third party data, small and medium enterprises to carry out network marketing applications are mainly facing talent and funding problems. Among them, 43% of SMEs lack the necessary funds to invest, and up to more than 76% of SMEs are said to be very need to join the network marketing personnel. Thus, the introduction of small and medium enterprises in the talent, has gradually focused on the vision of the development of network marketing.
Suzhou developed export-oriented economy, SMEs have become an important part of the city’s economy over the years, the Suzhou municipal government attaches great importance to the development of small and medium-sized enterprises, small and medium-sized enterprises should pay attention to the information infrastructure and public information platform construction, efforts to promote the small and medium-sized enterprise e-commerce process. Carrier of Suzhou development of e-commerce industry has good industrial base and complete functions, therefore, how to introduce culture and the accumulation of a large number of e-commerce talent will become a key factor in the development of e-commerce industry. According to experts, the current development of China’s e-commerce industry is the lack of talent is not only familiar with e-commerce platform and good at the management of trade.
The director of the
Chinese electronic commerce occupation manager certification courses Research Center, Tsinghua University president class distinguished network marketing experts, Suzhou network marketing base distinguished senior lecturer Mr Liu Dongming also found in "the network of integrated marketing weapon spectrum" hundred school tour, college students learn theoretical knowledge, but lack of practical experience with network marketing the work was good for docking, some of the emerging Internet marketing knowledge less. Referred to the College of communication and art professor of Beijing Technology and Business University vice president Zhang Xiang said the docking talent and the market of higher education, the relative social needs some lag, college teachers should accelerate the charging, grasp the network marketing network marketing trends, responsibility of cultivating talent for enterprises and social demand to play. This article by http://s.www.zenyangjianfei.cn